Le moteur de recherche
des thèses françaises
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La persuasion publicitaire à travers les couleurs : Une application du modèle L.I.S.A. à une communication presse.
FR
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La soutenance a eu lieu le 17/06/2014. Le document qui a justifié du diplôme est en cours de traitement par l'établissement de soutenance.| Auteur / Autrice : | Douniazed Filali |
| Direction : | Joel Jallais |
| Type : | Projet de thèse |
| Discipline(s) : | Sciences de gestion |
| Date : | Inscription en doctorat le 16/10/2007 Soutenance le 17/06/2014 |
| Etablissement(s) : | Paris 1 |
| Ecole(s) doctorale(s) : | Ecole Doctorale de Management Panthéon-Sorbonne |
| Partenaire(s) de recherche : | Equipe de recherche : Pôle de recherches interdisciplinaires en sciences du management (PRISM) |
| Jury : | Président / Présidente : Pierre Gregory |
| Examinateurs / Examinatrices : Joel Jallais, Alexandre Steyer | |
| Rapporteur / Rapporteuse : Olivier Droulers, Marie-christine Lichtle-drugeon |