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Analyse du contenu de l'ensemble de considération : une approche par la proximité des marques
FR |
EN
| Auteur / Autrice : | Claire Hyvernat |
| Direction : | Dwight Merunka |
| Type : | Thèse de doctorat |
| Discipline(s) : | Sciences de gestion |
| Date : | Soutenance en 2003 |
| Etablissement(s) : | Paris 9 |
Mots clés
FR