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Comportement et satisfaction du consommateur : application à l'étude du choix d'une assurance automobile
FR
| Auteur / Autrice : | YANNICK LOUET |
| Direction : | Jean-Pierre Helfer |
| Type : | Thèse de doctorat |
| Discipline(s) : | Sciences de gestion |
| Date : | Soutenance en 1992 |
| Etablissement(s) : | Poitiers |