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La Gestion de la communication publicitaire en milieu industriel : études de cas pratiques
FR
| Auteur / Autrice : | Mohammed Smaini |
| Direction : | Claire Opsomer |
| Type : | Thèse de doctorat |
| Discipline(s) : | Gestion |
| Date : | Soutenance en 1986 |
| Etablissement(s) : | Paris 1 |