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La relation client-magasin : de la stimulation sensorielle au genius loci
FR
| Auteur / Autrice : | Michel Gentric |
| Direction : | Philippe Robert-Demontrond |
| Type : | Thèse de doctorat |
| Discipline(s) : | Sciences de gestion |
| Date : | Soutenance en 2005 |
| Etablissement(s) : | Rennes 1 |